Why the Video Game Industry Hopes GTA 6 Will Be Priced at $100: Find Out Why

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By Gaming News
21 January 2025 no comments

 

Certainly one of the most debated topics about GTA 6, the highly anticipated new chapter of the Rockstar series, is the price, with many believing it marks the beginning of $100 games.

Why the Video Game Industry Hopes GTA 6 Will Be Priced at $100: Find Out Why

The wait for the next official announcement of GTA 6 continues into 2025. Many are hoping for fresh news about the next highly anticipated chapter in Rockstar’s iconic series. A game that has everyone talking, as fans hunt for new information among rumors and alleged leaks.

The first trailer reached a staggering 93 million views in just 24 hours. Now, over a year since its release, it has amassed 235 million views. Even video game industry analysts can’t stop talking about GTA VI, analyzing its potential and impact on the entire industry.

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GTA VI at $100: The Gaming Industry’s Hope

All eyes are on the next chapter of the Grand Theft Auto saga. Not just players eagerly waiting to get their hands on the new generation of GTA after over 11 years since GTA V’s launch, but also the entire video game industry. While some fear this gaming giant, others see it as a chance to raise game prices.

In fact, one of the hottest debates is about how much GTA VI should cost. The latest insight comes from Matthew Ball, CEO of Epyllion. In his detailed PRESENTATION: The State of Video Gaming in 2025, he explores industry trends, dedicating a section to GTA 6 and its potential pricing.



GTA 6: The Potential Price

Matthew shows how the industry, contrary to predictions after the pandemic, hasn’t seen the growth many expected. He suggests there’s hope among publishers that GTA 6 will break the $70 price barrier, enabling them to raise their game prices too.

Ball argues, from an economic perspective, that GTA 6 would be the cheapest GTA if sold at $70. However, continuing the discussion on social media, he believes Rockstar is unlikely to hit $100 just yet, instead aiming for a price closer to $80.


In Conclusion About GTA 6

Some publishers hope for higher revenues in light of soaring development and marketing costs. However, this hope doesn’t account for other monetization methods like DLCs and Season Passes, which often push past the $100 mark. Meanwhile, indie gaming is on the rise, and AAA studios frequently disappoint with lackluster projects.

Rockstar is surely aware of this dynamic. They won’t want to risk disappointing players with a price that doesn’t match the perceived content and quality value. This could be why Rockstar hasn’t yet started actively sharing news and content about the highly anticipated GTA 6, aiming to unveil it in the best possible conditions.

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